Prenatal Class Creation & Maintenance

Closed
Ancestral Hands Midwives
Markham, Ontario, Canada
Althea Jones
CEO
(52)
3
Preferred learners
  • Anywhere
  • Academic experience
Categories
Medicine & health Communications Digital marketing Product or service launch Creative writing
Skills
communication marketing podcasting social media
Project scope
What is the main goal for this project?

Main goal:

Develop an on-line prenatal education course for the Black community.

This project includes:

  • Building upon the previous group's work on this course
  • Orientation with the organization’s brand, culture, assets and communication style
  • Assisting in designing the course material
  • Researching and creating modules on specific topics
  • Assisting in developing a marketing campaign

Students are expected to:

  • Write the text based content for 3 modules
  • Draft social media posts to promote the course
What tasks will learners need to complete to achieve the project goal?
  • Familiarize yourself with the organization and the provided documents
  • Brainstorm and choose topics
  • Research content for 3 agreed upon topics
  • Create modules for each topic. Each module should include:

- Learning objectives

- Topic summary

- Relevance to Black community

- Additional resources: (Can include websites, books, podcasts, movies, organizations etc)

- Definitions (if needed)

- References

  • Draft promotional social media posts
How will you support learners in completing the project?

Students will be provided with:

  • Resource documents and proposals detailing the project
  • Existing course content
  • Weekly meetings and ongoing feedback
  • Peer support
  • Orientation to existing course
Supported causes
Good health and well-being
About the company

Ancestral Hands Midwives is non profit organization focused on improving Black maternal health. We're a midwife-led organization working to address systemic racism in maternity care.