Brand Identity, Graphic Design and Competitor Analysis

Closed
Accessible Professionals Inc
Toronto, Ontario, Canada
Tyfanny Ross
Co-Founder and CEO of Accessible Professionals
(8)
3
Preferred learners
  • Anywhere
  • Academic experience
Categories
Branding & style guides Market research Project management Competitive analysis Market expansion
Skills
competitive analysis branding strategic marketing brand awareness graphic design marketing marketing strategies brand identity data analysis research
Project scope
What is the main goal for this project?

Be a part of a start up business. Project: Conduct Intensive Competitive Analysis to Support Branding

Using our competitive analysis we require support with our branding. Improve our messaging to reach our target. Review our colours, fonts etc. Identify areas of improvement and develop a plan for better promotion and brand awareness. This project may combine research, data analysis, graphic design and more!

Collaboration is of great importance to Accessible Professionals. The intern will be required to work well independently and as part of a team. We require Intern/student to develop and implement a realistic concrete strategic marketing plan to help with the launch of our platform.

Based on our goals, possible deliverables include the following:

  • Conduct competitive analysis
  • Research to define our unique brand position and create consistent promotional messaging
  • Logo that highlights brand awareness and brand positioning
  • A branding guide
  • Analyze our current market research
  • Explore other marketing ideas, outside social media to promote our launch
  • Formulate a marketing strategies for the members who will engage with professional services online
  • Assess our social media to create a strategy that will help us meet our marketing goals

PLEASE NOTE THE PROJECT TIMELINE IS VERY FLEXIBLE. WE CAN DISCUSS TOGETHER THE DELIVERABLES TO NARROW DOWN WHAT IS OF MOST INTEREST TO YOU.

AFTER 80 HOURS YOU WILL BE COMPENSATED FOR YOUR TIME.

THANK YOU AND LOOK FORWARD TO WORKING WITH YOU.

How will you support learners in completing the project?

We will communicate as often as required by the student via email; 12 hour response time. Zoom meetings can be scheduled at the student’s request anytime using our online booking application. During the initial meeting with the student, we will discuss and schedule regular zoom meetings. Students will meet directly with Tyfanny Ross, Co-Founder and CEO of Accessible Professionals.

About the company
  • https://www.apcares.ca
  • 2 - 10 employees
  • Legal, Hospital, health, wellness & medical, Individual & family services

Accessible Professionals is a one-stop-shop of health, education and legal professionals providing reliable and trustworthy information and solutions to everyday concerns. Care Advocates are health care practitioners designed to guide members and follow their journey to ensure they find solutions to their everyday problems while ensuring their needs are met. Care Advocates will ensure members are connected to the correct professionals. Professionals will support members through individual consultations on a secure platform, virtual workshops, community forums and blogs.