Market Expansion Research

Closed
SP Global Inc
Toronto, Ontario, Canada
Dilavar Hussain
Director
(10)
3
Preferred learners
  • Canada
  • Academic experience
Categories
Market research Competitive analysis Market expansion
Skills
research
Project scope
What is the main goal for this project?

We are ready to take our business to the next level. Presently we only exist in one market but it’s time to grow! Our company requires some assistance is assessing our customer landscape outside of our current territory. We want to learn more about customer’s expectations and behaviours in suggested new regions. It is important for us to stay up to date on industry standards to ensure that we research new locations fully and completely before choosing to enter. We have some ideas of where we would like to go but we need to make sure that we consider all available options before making a decision.

What tasks will learners need to complete to achieve the project goal?

Our specific need is an outline of our industry’s expansion opportunities through a location analysis. This report should include an optimal location recommendation list.

How will you support learners in completing the project?

Students will connect directly with the employer for mentorship and supervision throughout the project and will also connect with other students for peer-to-peer help.

About the company
  • https://spglobalinc.ca
  • 2 - 10 employees
  • Business services, Construction, engineering & trades, Hospital, health, wellness & medical

Helping pharmaceutical manufacturers and biotech firms grow and evolve in an emerging market and trading medical equipment and medicine across the world.