Strategic Prospecting Plan

Closed
Main contact
Director, Sales
Project
Academic experience
40 hours of work total
Learner
Anywhere
Intermediate level

Project scope

Categories
Sales strategy
Skills
target market sales prospecting sales research
Details

To become a proactive sales team, we need assistance developing an outreach process. We would like to equip our sales team with a plan that guides them in researching new prospects, identifying key channels, contacts, and reaching out with compelling messages. We would like you to create a simple step-by-step strategy for prospecting in our target market. 

This project may include, but is not limited to:

  • Identifying new potential accounts that align with our current customer base.
  • Compiling relevant market information. 
  • Building a customizable outreach script.

The final project deliverable is a report including research, analysis, and recommendations. It should assist our sales team in successfully prospecting within our target market with actionable recommendations that will increase sales conversions.

Deliverables
No deliverables exist for this project.

About the company

Company
Toronto, Ontario, Canada
Unknown industries

As the advocate for excellence in sales, the CPSA invests resources in competency-based training programs, industry-leading sales designations and actionable, on-demand resources that help individuals and companies become more successful through more effective sales. Our 20,000+ members benefit from learning resources, education and networking events and exclusive savings benefits.