Business Process for Customer Acquisition
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Project scope
Categories
Customer segmentation Market research Operations Project managementSkills
marketing research customer relationship management customer lifecycle management customer retention- The main goal for the project is to streamline and optimize the customer acquisition process at Gully Klassics to support the company's growth and expansion. This will involve analyzing the current processes and systems, identifying areas for improvement, and implementing new solutions to enhance efficiency and effectiveness. The project will also focus on integrating technology to support the company's operations and customer experience.
TASKS:
- Conduct a comprehensive analysis of the current customer acquisition process.
- Identify areas for improvement and develop a plan to streamline and optimize the process.
- Research and recommend new technologies and systems that can be implemented to enhance efficiency and effectiveness.
- Develop a value proposition statement for the organization
- Create a process map and a customer journey/empathy map
- Explore technology options (example: application integration, customer experience)
- Identify KPI's for the process and create options for improvement
- Analyze the options using a decision matrix and recommend change
- Create a draft project plan
- Identify bottlenecks and possible mitigation strategies for the project proposal
Direct involvement in project tasks, offering guidance, and demonstrating techniques.
Providing access to necessary tools, software, and resources required for project completion.
Scheduled check-ins to discuss progress, address challenges, and provide feedback.
About the company
At Gully Klassics, we believe that style and ambition go hand in hand. That's why we've created a luxury streetwear brand that's all about making a statement. Whether you're a go-getter, a trailblazer, or a dreamer, we want to help you look and feel your best as you chase your goals.
Our designs are unique and impactful, capturing the spirit of hustle and determination that defines our customers. We're passionate about quality and attention to detail, so you can trust that every piece in our collection is made with care and precision. From the materials we use to the way our clothing is constructed, we're committed to delivering nothing but the best. We know that fashion is about more than just looking good. It's about feeling confident and empowered, no matter what life throws your way. That's why we're dedicated to creating streetwear that not only turns heads but also elevates your lifestyle. So if you're ready to take your wardrobe to the next level, Gully Klassics is your brand.
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