Social Media Campaign and Digital Marketing for Shoot For Peace Merchandise
Preferred learners
- Anywhere
- Academic experience
Categories
Skills
Project scope
- What is the main goal for this project?
-
The main goal for the project is to create and manage a social media campaign for Shoot For Peace's merchandise line, as well as develop digital marketing materials and graphics to support the advertising of their merchandise, particularly their clothing lines. This will involve several different steps for the students, including:
- Researching the target audience and creating a social media campaign strategy.
- Designing digital marketing materials and graphics to support the advertising of the merchandise.
- Creating engaging content for social media platforms.
- Managing and monitoring the social media campaign to ensure its effectiveness.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should complete the following list of activities:
- A comprehensive social media campaign strategy for Shoot For Peace's merchandise line.
- Digital marketing materials and graphics to support the advertising of the merchandise, particularly the clothing lines.
- Engaging and creative content for social media platforms.
- Monitoring and reporting on the effectiveness of the social media campaign.
Final deliverables:
- Digital marketing materials and graphics for the merchandise line; at least 5 social media posts / graphics
- A presentation showcasing the social media campaign and its results.
- What is the main goal for this project?
-
The main goal for the project is to create and manage a social media campaign for Shoot For Peace's merchandise line, as well as develop digital marketing materials and graphics to support the advertising of their merchandise, particularly their clothing lines. This will involve several different steps for the students, including:
- Researching the target audience and creating a social media campaign strategy.
- Designing digital marketing materials and graphics to support the advertising of the merchandise.
- Creating engaging content for social media platforms.
- Managing and monitoring the social media campaign to ensure its effectiveness.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should complete the following list of activities:
- A comprehensive social media campaign strategy for Shoot For Peace's merchandise line.
- Digital marketing materials and graphics to support the advertising of the merchandise, particularly the clothing lines.
- Engaging and creative content for social media platforms.
- Monitoring and reporting on the effectiveness of the social media campaign.
Final deliverables:
- Digital marketing materials and graphics for the merchandise line; at least 5 social media posts / graphics
- A presentation showcasing the social media campaign and its results.
- How will you support learners in completing the project?
-
Skill Development:
SFP can offer specialized training and skill development opportunities relevant to the intern's role. This could include enhancing their photography skills, learning about artistic techniques, and gaining proficiency in related software and equipment.
Mentorship from Experienced Professionals:
Pairing interns with experienced professionals within the organization can provide valuable mentorship. These mentors can offer guidance on navigating the arts sector, building a career, and overcoming challenges based on their own experiences.
Career Guidance:
SFP can assist interns in defining and working towards their career goals within the arts. This includes providing insights into potential career paths, industry trends, and networking opportunities to help them make informed decisions about their future.
Project Collaboration:
Involving interns in real projects and community initiatives allows them to apply their skills in practical settings. This hands-on experience can contribute to their portfolio and provide a sense of accomplishment.
Networking Opportunities:
SFP can facilitate connections between interns and professionals in the arts and photography industries. Networking opportunities, such as industry events, workshops, and meetings, can broaden the interns' professional circles.
Feedback and Evaluation:
Regular feedback sessions and performance evaluations can help interns understand their strengths, areas for improvement, and progress within the organization. Constructive feedback is essential for their ongoing development.
Access to Resources:
Providing interns with access to SFP's studio space, equipment, and software resources enables them to further enhance their skills and creativity. This support is particularly valuable for those who may not have access to such resources otherwise.
Personal and Professional Development Workshops:
Conducting workshops on personal development, communication skills, and other relevant topics contributes to interns' holistic growth. These workshops can equip them with essential soft skills for success in both their personal and professional lives.
About the company
- https://shootforpeace.com
- 2 - 10 employees
- Arts, Non-profit, philanthropic & civil society
Shoot for Peace is a youth-led grassroots organization founded in 2015, initially based in the Regent Park Community in Toronto, Canada. The organization believes in the transformative power of art, particularly photography, to offer different perspectives, build community, and contribute to community healing. The mission of Shoot for Peace is centered around empowering underserved youth, through accessible arts programming.
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