Project Summary:

Interns will operate as part of a simulated consulting team within Panoramic Solutions Management (PSM), tasked with creating a focused internal case study centered on sales team readiness—a core aspect of sales enablement. This project is inspired by challenges encountered with a client and is designed to simulate a real consulting engagement in a controlled, educational setting.

Rather than addressing all aspects of enterprise sales enablement, interns will concentrate on auditing sales training tools, communication flow, and performance tracking mechanisms, allowing for deeper learning and manageable deliverables. The final outputs will contribute to PSM's internal content library and be adapted for use in future marketing and client presentations.

Project Objectives:

1. Simulate a narrowed, realistic client consulting scenario.
2. Focus deeply on the theme of sales readiness and internal team optimization.
3. Create focused deliverables that showcase analysis, strategy, and communication design.
4. Provide students with real-world consulting process exposure while reinforcing discipline-specific skills.

Timeline:

Duration: 12 weeks

Week - Focus - Area - Deliverables

• 1 Project Kickoff + Overview - Intern briefing, Q&A, project outline
• 2–3 Industry + Client-Simulated Research - Benchmark report: tools & trends in sales team readiness
• 4–5 Stakeholder Personas + Journey Map - Define key sales roles, challenges, and readiness blockers
• 6–7 Communication + Training Audit Framework - Lightweight template for evaluating sales team content & tools
• 8–9 Strategy Slide Deck - Recommendations to optimize sales readiness and internal enablement
• 10 ROI Overview (Basic) - Simple success metric framework (3–5 key KPIs with justifications)
• 11 Finalize All Deliverables - Editing, design, summary, prep presentation
• 12 Presentation + Feedback Intern team presentation and reflection session

Skills Developed:

• Research and benchmarking
• Stakeholder analysis
• Strategic thinking (within a defined scope)
• Basic KPI planning
• Consulting-style communication and presentation

Supervision & Check-ins:

• Weekly 30-min sync with PSM project lead
• Checkpoints at Week 4, Week 8, and Week 12 for milestone reviews
• Optional mid-semester feedback session from PSM leadership

Expected Deliverables:

• Sales Readiness Benchmark Report (3–5 pages)
• Stakeholder Persona Map
• Sales Communication & Training Audit Template
• Slide Deck (8–10 slides) with focused strategy and proposed improvements
• Success Metric Snapshot (light ROI framework)
• One-Page Case Study Summary
• Reflection Report (intern learning takeaways)