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B2B Marketing Communications Plan

Closed
Main contact
Coastal Reign
Coastal Reign
Vancouver, British Columbia, Canada
Boaz Chan
Boaz Chan
Founder
1
Project
Academic experience
80 hours of work total
Learner
Anywhere
Advanced level

Project scope

Categories
Communications Market research Marketing strategy
Skills
business-to-business (b2b) marketing business marketing target market marketing communication research
Details

Our Goal:

In our efforts to target the demographic for a new sector of our business, we have experienced challenges maintaining a consistent voice across media channels. We want you to assist us in developing a strategy to launch and market this new service in our business. n

For this project, you will need to:

  • Understand our brand and mission.
  • Conduct research on our users, stakeholders, and competitors.
  • Understand our print on demand merch store service
  • Develop and analyze target market/demographic
  • Analyze our competitive landscape.
  • SWOT Analysis
  • Identify trends and opportunities in our target market.

Boaz will be leading this project, who will communicate regularly with you and provide all the information and clarification needed. 

We want to increase our awareness for this new sector through a mission-aligned marketing campaign that works within our budget and time constraints. 


Deliverables
No deliverables exist for this project.

About the company

Company
https://www.coastalreign.com/
Vancouver, British Columbia, Canada
11 - 50 employees
Business services, Apparel & fashion, Consumer goods & services, Publishing & printing

Coastal Reign is a t-shirt printing company based in Vancouver, Canada. Our team exists to provide high-quality screen printing, embroidery, direct to garment printing, and sublimation on a large variety of custom printed clothing that allows brands, schools, and sports team to stand out.

We pride ourselves in making the t-shirt printing ordering process as simple and risk-free as possible. We generate high quality t-shirt mockups with your logo before payments are made, so you know what you get before committing. We also offer free shipping all over Canada and the US. Place your order online or contact us for your t-shirt printing needs now!