Written Content Marketing Campaign Design
Preferred learners
- Anywhere
- Academic experience
Categories
Skills
Project scope
- What is the main goal for this project?
-
PROJECT SCOPE
Internship Positions available: 10 Individuals that will be put into solo projects and teams hybrid during internship.
This project is valid from November and December 2022 forwardr for all groups and interns.
Hoping to find those interested in marketing, advertising, journalism for creating infographics, adcopy, tips sheets, checklists, and articles developed in an informational, narrative style to improve company exposure on Social Media for b2b and B2C. We are a leading Career Transition boutique service company for the Canadian and US Marketplace. We are currently expanding our Virtual services to help alleviate the pain of job seekers and those unemployed or those having trouble with their job searches due to layoffs, plant closures, downsized or rightsizing organizations of all types.
Articles can deal with laid off employees becoming freelancers or creating startups or looking for employment. We work with blue collar through to executives and white collar workers.
- What tasks will learners need to complete to achieve the project goal?
-
Help us create an actionable Content Marketing plan that encompasses written content, visual graphical content and video content.
- We are requiring assistance to create an editorial calendar tools and methodologies.
- Doing journalistic interviews of those in the career management field as to what is really working today to produce articles.
- A research report and analysis of what wil be the best topics and approaches for our 2022 content marketing campaign.
- Long form thought piece articles we current use Private Label Rights aka PLR to assist with this.
- Using AI Writing tools to experiment to see what produces the fastest and highest quality results.
- Career transition related lead magnets for various marketing initiatives.
- A series of blog posts are possible that are aligned with Publicity objectives.
- Write up reports on content strategy for the b2b Corporate Client base compared to the b2c market segment.
- Understanding Psychographics of our varying market segments / customers.
- What is the main goal for this project?
-
PROJECT SCOPE
Internship Positions available: 10 Individuals that will be put into solo projects and teams hybrid during internship.
This project is valid from November and December 2022 forwardr for all groups and interns.
Hoping to find those interested in marketing, advertising, journalism for creating infographics, adcopy, tips sheets, checklists, and articles developed in an informational, narrative style to improve company exposure on Social Media for b2b and B2C. We are a leading Career Transition boutique service company for the Canadian and US Marketplace. We are currently expanding our Virtual services to help alleviate the pain of job seekers and those unemployed or those having trouble with their job searches due to layoffs, plant closures, downsized or rightsizing organizations of all types.
Articles can deal with laid off employees becoming freelancers or creating startups or looking for employment. We work with blue collar through to executives and white collar workers.
- What tasks will learners need to complete to achieve the project goal?
-
Help us create an actionable Content Marketing plan that encompasses written content, visual graphical content and video content.
- We are requiring assistance to create an editorial calendar tools and methodologies.
- Doing journalistic interviews of those in the career management field as to what is really working today to produce articles.
- A research report and analysis of what wil be the best topics and approaches for our 2022 content marketing campaign.
- Long form thought piece articles we current use Private Label Rights aka PLR to assist with this.
- Using AI Writing tools to experiment to see what produces the fastest and highest quality results.
- Career transition related lead magnets for various marketing initiatives.
- A series of blog posts are possible that are aligned with Publicity objectives.
- Write up reports on content strategy for the b2b Corporate Client base compared to the b2c market segment.
- Understanding Psychographics of our varying market segments / customers.
- How will you support learners in completing the project?
-
Offering mentoring on the Career Transition industry, Proper Account Management, Business Analysis, Sales Processes and more.
Introduction to the Coaching Industry and their specific sales funnels, lead magnets and networking groups.
About the company
- http://www.careernicheoutplacement.com
- 2 - 10 employees
- Human resources & recruitment, Business services, Education, Marketing & advertising, Consumer goods & services
CareerNiche is the Pioneer in the brand new category of Professional Career Transition Marketing and Organizational Change Management. We perform in the b2b Outplacement Coaching, Training and Consulting Services with Enterprise level Corporations and b2c Career Transition space for job seekers and career driven individuals. On the consumer (b2c) side, we are there for the lifelong career journey, helping driven, career - focused individuals who want to turbocharge their career success through proper personal branding and self-marketing for career, life and work advancements and transition. We prevent clients from living someone else's dreams for their future or being in a job or industry that no longer excites them. Next, with regard to career advancement or job searches or pivots from corporate to entrepreneur, we are there for client's entire career life cycle. CareerNiche recognizes the blurred lines between employees toggling between freelancers or contract gigs. We help clients gain a real advantage. You can help change our clients' careers and lives after job loss.