SEO and Social Media Strategy

Closed
Youth In Politics
Ajax, Ontario, Canada
SA
Program Manager
(32)
3
Preferred learners
  • Canada
  • Academic experience
Categories
Graphic design Communications Social media marketing
Skills
keyword research social media strategy social media content search engine optimization social media social media marketing
Project scope
What is the main goal for this project?

Our team is looking for a social media marketing wizard who can help us drive more traffic and improve our SEO positioning. The primary project requirements include:

  1. Keyword analysis to determine relevant search terms to our organization
  2. A strategy document to outline: Search Engine Optimisation (SEO) requirements to ensure our organization appears on the first page of Google for relevant keywords & Social media requirements to increase the number of followers/likes and share
  3. Content Calendar Execution: Timely deployment of all our social media content to drive maximum traffic to our site
  4. Creating engaging content for prominent media websites

What tasks will learners need to complete to achieve the project goal?

We’re excited to work with students who can help us not only brainstorm, but also execute a strategy to achieve:

  • We want to be top ranked on google
  • We want ways to improve our SEO
How will you support learners in completing the project?

Students will work alongside the Youth In Politics team and attend our seminars.

About the company

Youth In Politics is a registered non-for-profit student organization, with the goal of informing youth about politics and current events through journalism, podcasts, and interviews with political figures. Our roster of guests includes; Mary Simons, Kim Campbell, Andrea Horwath, Erin O’Toole, Amarjeet Sohi, etc. Youth In Politics started as a way to encourage youth to be involved in politics and find social gratification from being involved. Our end goal is to play an important role in increasing youth votership every election. We have writers and members from all over the world, with most based in Canada. Our organization has been profiled by CBC News, CP24, etc. Youth In Politics has also been recognized by the UN world food program, for our efforts when it came to covering the Yemen crisis.