Qualitative/Quantitative Research - Clinicians Adopting MedTech (WISHcpd™)
Project scope
Categories
Communications Market research Product or service launch Sales strategy EducationSkills
virtual reality augmented reality quantitative research medical devices master of business administration (mba) business planning ethical standards and conduct go-to-market strategy remote monitoring market researchINTRODUCTION
The Future Care (UK) Ltdis an SME based on London, UK. We are seeking Qualitative/Quantitative Research helping us understand health professional's barriers and expectations in adopting remote monitoring MedTech/telecare into their daily work practices.
The focus will be on health professionals, doctors, then others, as resources permit - nurses, midwifes, community heath and social workers, etc... The research can also focus on one or all countries: UK, Canada, USA, Australia.
This research will further validate the market need for a bespoke EdTech, continuing professional development (CPD) programme.
In the long-term, this research will help position Future Care's WISHcpd™ - Wearable Insights Smart Health continuing professional development an accredited training program that will underpin Future Care (FC) need to educate clinicians in the use and adoption of MedTech and specifically, at a future date, help FC get market share and adoption of FC's product & service ecosystem.
To carry out this research, FC is seeking university/post grad(s), MBA/CAPSTONE individual(s) or team(s) to develop this research.
SUGGESTED IMPLENTATION
FC believes this project is in the scope and capabilities if mature post grads. Understanding a market is the starting point for any market research business planning and validation of need – in this case health professionals. FC has some early materials which will need to be built on and further developed to kickstart the research.
Using market research reports on remote monitoring medical device, will help further inform and develop Q&A’s, taking into account the market forces/drivers fuelling the market e.g. COVID and need for remote monitoring efficiencies.
FC has a Survey Monkey account. This could be used for a quantitive pilot. Survey Monkey would then be able to offer automated analytics, which could be used to from a short report.
Similarly, for quantitative research, students could get groups together via zoom etc.. and carry out more nuanced research. Interview group sessions can be transcribed using www.otter.com to a word document and use word search indices, e.g. ethics, fear, anxiety word triggers to develop measurement, analysis and interpretation of the results into a report.
FC also has a retired market research expert colleagues to offer mentoring and support.
FC has draft materials .
COLLABORATIONS
We are open to suggestions and EdTech collaborations with universities or other related EdTech/WISHcpd™ initiatives. FC already works with a number of EdTech professionals VR/AR content generators and universities in the UK. FC has also submitted on Riipen two other separate projects:
Firstly, content and development of the physical WISHcpd™ educational programme.
Secondary, a separate project for the WISHcpd™ - Go-to-Market Business Plan & Market Research process applied to the growing accredited clinical continuing professional development education/training market
FC is also aware of the new business potential of WISHcpd™ and actively seeks partners and or collaboration with a leading educational training & EdTech suppliers.
We will give support to students based on a 1+hr meet and greet, then 30min weekly meetings or as and when scheduled. We can also support students with a retired research to provide further mentorship.
About the company
Future Care(FC) is an SME based in London, UK. Our R&D is focused on a bespoke, wearable, non-invasive, medical precision instrument for infants (0-24months), remotely monitoring vital signs and integrated stethoscope, linked to a predictive & preventative analytics platform, Reports and Alarms sent to end user consumer (B2C) and medical (B2M) APPS.
FC works closely with ARROW is a $30B international electronics company and their partners.