Millennial Marketing Communications Plan

Closed
Mo-Dynamics
Richmond, British Columbia, Canada
Moeed Ahmad
Moeed Ahmad He / Him
HR and Optmization Consultant
(24)
4
Project
Academic experience
60 hours per learner
Learner
Anywhere
Intermediate level

Project scope

Categories
Branding & style guides
Skills
marketing communications marketing brand awareness time management branding research
Details

In our efforts to target a new demographic of Millennial consumers, we have experienced challenges maintaining a consistent voice across media channels. We want you to assist us in updating our branding in a way that clearly differentiates us from our competitors and serves our target Millennial market.

For this project, you will need to:

  • Understand our brand and mission.
  • Conduct research on our users, stakeholders, and competitors.
  • Analyze our competitive landscape.
  • Identify trends and opportunities in our target market.


Deliverables

We want to increase our brand awareness in the millennial segment through a mission-aligned marketing campaign that works within our budget and time constraints.

Mentorship

You will have access to our marketing team, who will communicate regularly with you and provide all the information and clarification needed.

Supported causes
Decent work and economic growth

About the company

Company
Richmond, British Columbia, Canada
2 - 10 employees
Human resources & recruitment, Manufacturing, Marketing & advertising, Retail, Media & production

At Mo-Dynamics, we're passionate about transforming small to medium businesses (11-50 employees) across North America through smart, modern HR solutions 🌎.

What drives us? A belief that businesses like yours are the heartbeat of our communities. I know firsthand the bravery, resilience, and innovation it takes to lead a business, and that's why Mo-Dynamics is here for you.

Here's how we make a difference:
- **Design-Thinking:** We use design-thinking principles to craft people-centred solutions, enhancing collaboration and innovation. The result? More revenue through cohesive teamwork.
- **Career Experiences & Internal Marketplaces:** We build environments that motivate and retain your high performers, even amidst economic uncertainties.
- **Values-Driven Approach:** At Mo-Dynamics, our values aren't just words; they guide everything we do. Our mission? To help you attract, engage, nurture, and retain top talent.
- **Balanced Workplace:** We believe in efficiency without waste, creating workplaces that are balanced, sustainable, and positively impactful.

We blend this unique approach with a genuine enthusiasm for your success. When we collaborate, expect innovative solutions, a real understanding of your challenges, and a clear path to growth.

Outside of work, we love sharing insights and giving back to the entrepreneurial community through mentoring and leadership programs. You can also catch us hosting [The HR Optimization Show](https://open.spotify.com/show/0GN40y6fP1Elv32wU79z38).

Ready to redefine success and build a future that's not just about surviving but thriving? Let's connect and create a pathway to sustainable, profitable growth for your business 🔑.

Click [here] https://tidycal.com/moeed/30-minute-meeting to schedule a call or visit [Modynamics.org](Modynamics.org) to learn more.