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Toronto Garlic Festival Social Media Coordination Project

Closed
Main contact
Toronto Garlic Festival Corp
Toronto Garlic Festival Corp
Toronto, Ontario, Canada
Peter McClusky
Peter McClusky
Director
3
Portals
(1)
View all
Project
Academic experience
150 hours of work total
Learner
Anywhere
Advanced level

Project scope

Categories
Communications Digital marketing Community engagement Marketing strategy Social media marketing
Skills
performance analysis digital content social media campaigns coordinating social media
Details
  • Build momentum toward the September 2025 Toronto Garlic Festival through a strategically coordinated social media campaign
  • Engage the community with interactive elements such as contests, polls, and collaborative projects with local influencers and partners
  • Generate excitement and anticipation by sharing behind-the-scenes stories, vendor spotlights, and festival updates tailored to boost audience participation
  • Strengthen the festival’s digital presence and encourage community feedback to continuously refine the campaign as the event approaches


Flexible hours, approximately 5 to 10 hours per week.


Start Date: April 21 or sooner

End Date: Flexible. to discuss

Deliverables
  • Identify opportunities and competitive trends to build momentum for the September 2025 Toronto Garlic Festival
  • Develop a plan and content calendar detailing the schedule of posts, contests, polls, and collaborative initiatives leading up to the event
  • Create and design digital content that highlight behind-the-scenes stories, vendor spotlights, and local culinary traditions
  • Design interactive components such as contest ideas, poll templates, and collaborative posts with local influencers or partner organizations
  • Manage the execution of the planned content across key platforms (Instagram, Facebook, Twitter, etc.) through scheduled publishing and live engagement
  • Monitor and analyze social media metrics to track engagement, reach, and audience growth, culminating in periodic progress reports and a final performance analysis report that includes recommendations for ongoing improvements


Accounts:

Website: www.torontogarlicfestival.ca

Facebook:@torontogarlicfestival

X: @torontogarlic

Instagram: @torontogarlicfestival


Mentorship
Domain expertise and knowledge

Providing specialized knowledge in the project subject area, with industry context.

Skills, knowledge and expertise

Sharing knowledge in specific technical skills, techniques, methodologies required for the project.

Hands-on support

Direct involvement in project tasks, offering guidance, and demonstrating techniques.

Tools and/or resources

Providing access to necessary tools, software, and resources required for project completion.

Regular meetings

Scheduled check-ins to discuss progress, address challenges, and provide feedback.

Supported causes

The global challenges this project addresses, aligning with the United Nations Sustainable Development Goals (SDGs). Learn more about all 17 SDGs here.

Good health and well-being

About the company

Company
https://www.torontogarlicfestival.ca
Toronto, Ontario, Canada
0 - 1 employees
Food & beverage, Agriculture, Non-profit, philanthropic & civil society, Marketing & advertising, Travel & tourism
Representation
Social Enterprise

The Toronto Garlic Festival is a not-for-profit that promotes economic opportunities for small-scale farmers, chefs, and food producers and promotes Canadian cultural diversity through the celebration of the most universally loved food ingredient – garlic.