Social Media

Closed
Carty Media
Laguna Niguel, California, United States
Ashley Carty
Employer
Project
Academic experience or paid work
1 hours of work total
Learner
United States
Beginner level

Project scope

Categories
Social media marketing
Skills
customer engagement account growth brand management learning platforms social media content creation fast moving consumer goods social media strategy social media content research real estate
Details

The main goal of this project is to create social media content for clients ranging from physicians, surgeons, med spas, restaurants, consumer packaged goods, e-commerce stores, real estate businesses, e-learning platforms and more. This will involve following the brand guidelines and social media strategy to take client content and edit and optimize it for trends, write social media captions and manage and respond to customer engagement. The focus should be on account growth and ROI across social media organic platforms by optimizing content performance.


Deliverables

To achieve the project goal, learners will need to complete the following tasks:


- Research and understand the brand guidelines and social media strategy of the clients.


- Edit and optimize client content for trends.


- Write social media captions.


- Manage and respond to customer engagement.


- Optimize content performance for account growth and ROI.



Mentorship
Domain expertise and knowledge

Providing specialized, in-depth knowledge and general industry insights for a comprehensive understanding.

Skills, knowledge and expertise

Sharing knowledge in specific technical skills, techniques, methodologies required for the project.

Hands-on support

Direct involvement in project tasks, offering guidance, and demonstrating techniques.

Tools and/or resources

Providing access to necessary tools, software, and resources required for project completion.

Regular meetings

Scheduled check-ins to discuss progress, address challenges, and provide feedback.

About the company

Company
Laguna Niguel, California, United States
11 - 50 employees
Business & management, Marketing & advertising

Marketing and branding agency established in 2014. Large fortune 50 brands to small startups and non-profit organizations.