Comprehensive marketing Support for a Social Startup

Closed
Impactrio
Ottawa, Ontario, Canada
Ashraful Hasan
CEO
(6)
4
Preferred learners
  • Anywhere
  • Academic experience
Categories
Communications Product or service launch Sales strategy
Skills
relationship marketing influencing skills marketing marketing performance measurement and management consulting business to business business development management customer relationship management innovation
Project scope
What is the main goal for this project?

Simon Sinek said it best: "People don't buy what you do; they buy why you do it. And what you do simply proves what you believe." What we believe is we can do good by doing better. We at Impactrio, a leading consulting firm in Canada for social innovation and social impact management, think we can empower hundreds of small and medium social enterprises in measuring their social impact and demonstrate to stakeholders. That’s why we are launching a new B2B platform, "Impactraction" to support the impact journey of social enterprises and the grant/loan providers. The idea is that instead of creating multiple applications and trying to get funding with multiple funders and donors, a social enterprise will have this one platform to apply to multiple funders, measure and communicate their impact. Funders, on the other hand, will hopefully get more qualified applicants and can follow their impact journey. If you are looking for an opportunity to use your digital and relationship marketing skills to support social innovation from the ground up, this is for you.

As a marketing and business development intern, you will have the opportunity to take this social innovation idea bringing them to life. You will work closely and collaboratively with the “Impactraction” lead to create and implement a comprehensive digital and relationship marketing strategy, PR and partnership strategy, build a CRM with the website and corresponding social media presence, and then create an automated learning mechanism to monitor marketing performance. It’s a results-only and agile work environment where you will be able to show your entrepreneurial spirit, do what you love, and feel empowered to influence change.

About the company
  • https://impactrio.com
  • 2 - 10 employees
  • Business & management, Non-profit, philanthropic & civil society, It & computing

At Impactrio, we help organizations design, strategize and evaluate their programs to create and measure social value.
 Innovation: provide advisory service to build innovation capacities within programs and organizations
 Integration: assess, prepare, and manage program implementation to lead change
 Impact & Evaluation: help evaluate and demonstrate the program's impact to stakeholders.