Digital Marketing Campaign
Preferred learners
- Anywhere
- Academic experience
Categories
Skills
Project scope
- What is the main goal for this project?
-
We are looking for assistance in our NPO's marketing campaign in order to boost our brand new Educational NPO York Region Educational Services. (www.yorkeducation.org) in addition to U+ Education. The Not-for-profit's mission is to provide individuals in the vicinity of York Region with free educational resources in a safe and supporting environment that inspires, motivates and helps set the foundation for personal growth.
We believe this project will include:
- Assist with defining a company-identified community problem and defining the scope of a corresponding project.
- Develop a digital marketing plan tailored for specific customer demographics and increase brand awareness
- Promote and launch sponsorship and donation packages and drive customer engagement
- Connect with communities and youth to promote NPO's mission and identify new market segments based on data and evidence
- What tasks will learners need to complete to achieve the project goal?
-
- Analyze the organization's current digital marketing and make evidence-based recommendations for future strategy
- Reposition the online value proposition and review the sponsorship/donation package
- Prepare and present presentations or summary report including analysis and recommendations
- What is the main goal for this project?
-
We are looking for assistance in our NPO's marketing campaign in order to boost our brand new Educational NPO York Region Educational Services. (www.yorkeducation.org) in addition to U+ Education. The Not-for-profit's mission is to provide individuals in the vicinity of York Region with free educational resources in a safe and supporting environment that inspires, motivates and helps set the foundation for personal growth.
We believe this project will include:
- Assist with defining a company-identified community problem and defining the scope of a corresponding project.
- Develop a digital marketing plan tailored for specific customer demographics and increase brand awareness
- Promote and launch sponsorship and donation packages and drive customer engagement
- Connect with communities and youth to promote NPO's mission and identify new market segments based on data and evidence
- What tasks will learners need to complete to achieve the project goal?
-
- Analyze the organization's current digital marketing and make evidence-based recommendations for future strategy
- Reposition the online value proposition and review the sponsorship/donation package
- Prepare and present presentations or summary report including analysis and recommendations
- How will you support learners in completing the project?
-
1. Weekly check-in meetings
2. 1V1 mentoring
3. Real-time feedback and cross-functional team support from experts
About the company
- https://www.upluseducation.ca
- 51 - 200 employees
- Education, Business & management
U+ Education is a global, innovation-driven educational business that is committed to the long-term success of our students. U+ connects highly qualified teachers from Canada, with students throughout the world for interactive English, French, Spanish, Mandarin, Cantonese, Korean, and Japanese immersion learning. In addition to language programs, U+ Education has introduced a STEAM program, which includes coding, Canva classes and other amazing courses! With this in mind, we welcome the opportunity to work with talents from across disciplines to grow and develop within U+’s community.