Interior Design for Fashion Multibrand Retailer
Preferred learners
- Anywhere
- Academic experience
Categories
Skills
Project scope
- What is the main goal for this project?
-
About Us
Zäsh is an upcoming fashion marketplace that aims to transcend the digital space and provide an omnichannel experience to its customers.
The company will develop pop-up stores featuring a rotation of brands present in the e-commerce platform, enabling customers to connect with one another, with the brand, and to try items before purchasing. In a second stage, the goal is to develop guide shops (permanent physical locations) with the same concept of rotational brands featured in the platform.
The retail design should consider a digital-first approach, in which locations will enable customers to try out the items, but the purchases will be done in the e-commerce (at the store) with same-day or next-day delivery for the GTA area for example. Cashless experience, minimal inventory space, & tech-enabled store are some of the features that should be comprised in the store design.
Project Summary
- Follow Brand Visual Guidelines & Business Purpose to develop a design proposal for the pop-up store & for the guide shops
- Guide Shops are going to provide shoppers the ability to have brand touchpoints: try on items, discover new brands, interact with one another, and buy in the shop to be delivered to their homes (omnichannel experience)
- The goal is to develop an architectural/interior design guideline with a couple of options small and larger stores for both temporary (pop-up) and permanent guide shops
Deliverables
i. Concept presentation with high-fidelity plans (layout, space distribution, and decor recommendations)
ii. Autocad plans and project specifications
iii. Excel spreadsheet with basic budget estimates for each design alternative
- What is the main goal for this project?
-
About Us
Zäsh is an upcoming fashion marketplace that aims to transcend the digital space and provide an omnichannel experience to its customers.
The company will develop pop-up stores featuring a rotation of brands present in the e-commerce platform, enabling customers to connect with one another, with the brand, and to try items before purchasing. In a second stage, the goal is to develop guide shops (permanent physical locations) with the same concept of rotational brands featured in the platform.
The retail design should consider a digital-first approach, in which locations will enable customers to try out the items, but the purchases will be done in the e-commerce (at the store) with same-day or next-day delivery for the GTA area for example. Cashless experience, minimal inventory space, & tech-enabled store are some of the features that should be comprised in the store design.
Project Summary
- Follow Brand Visual Guidelines & Business Purpose to develop a design proposal for the pop-up store & for the guide shops
- Guide Shops are going to provide shoppers the ability to have brand touchpoints: try on items, discover new brands, interact with one another, and buy in the shop to be delivered to their homes (omnichannel experience)
- The goal is to develop an architectural/interior design guideline with a couple of options small and larger stores for both temporary (pop-up) and permanent guide shops
Deliverables
i. Concept presentation with high-fidelity plans (layout, space distribution, and decor recommendations)
ii. Autocad plans and project specifications
iii. Excel spreadsheet with basic budget estimates for each design alternative
- What tasks will learners need to complete to achieve the project goal?
-
No deliverables exist for this project.
About the company
- https://www.zaash.co/
- Retail, Apparel & fashion, Technology
We are zäsh, an early-stage startup in the fashion tech space. Zäsh is a social commerce platform that connects brands targeting a young, fashion-loving audience in an interactive shopping experience that fosters experimentation among shoppers and enables brands to reach new audiences and scale sustainably.