Social Media Marketing Campaign Strategy for Cyglera Health Systems Inc.
Preferred learners
- Ontario, Canada
- Academic experience
Categories
Project scope
- What is the main goal for this project?
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The main goal for this project is to create a social media marketing campaign strategy for Cyglera Health Systems Inc. that will help promote their lifestyle health and wellness app. This will involve several different steps for the students, including:
- Researching the target audience and their needs.
- Developing a comprehensive social media strategy.
- Creating content for the social media channels.
- Developing a plan for tracking and measuring the success of the campaign.
- Optimizing the campaign for maximum reach and engagement.
- What tasks will learners need to complete to achieve the project goal?
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By the end of the project, students should demonstrate:
- Understanding of the target audience and their needs.
- A comprehensive social media strategy that includes content creation, tracking, and measurement plans.
- Optimized social media campaigns for maximum reach and engagement.
Final deliverables should include:
- A written report outlining the social media strategy and plans.
- A presentation summarizing the research, strategy, and plans.
- What is the main goal for this project?
-
The main goal for this project is to create a social media marketing campaign strategy for Cyglera Health Systems Inc. that will help promote their lifestyle health and wellness app. This will involve several different steps for the students, including:
- Researching the target audience and their needs.
- Developing a comprehensive social media strategy.
- Creating content for the social media channels.
- Developing a plan for tracking and measuring the success of the campaign.
- Optimizing the campaign for maximum reach and engagement.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should demonstrate:
- Understanding of the target audience and their needs.
- A comprehensive social media strategy that includes content creation, tracking, and measurement plans.
- Optimized social media campaigns for maximum reach and engagement.
Final deliverables should include:
- A written report outlining the social media strategy and plans.
- A presentation summarizing the research, strategy, and plans.
- How will you support learners in completing the project?
-
Students will be supported and mentored by the CEO and members of Sales and Marketing Team. This could also include Product Management Group.
- What skills or technologies will help learners to complete the project?
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In order to complete this project, students can self-teach, but it is beneficial to be familiar with:
- Social media marketing and content creation.
- Analyzing data and metrics.
- Understanding of the target audience and their needs.
- Optimizing campaigns for maximum reach and engagement.
Students will be expected to research and learn more about the above as the project goes along.
About the company
- https://cyglera.com
- 2 - 10 employees
- Technology, Hospital, health, wellness & medical
We build tools that our care providers can use to help people live longer, healthier lives. We are passionate about helping Workplace-wellness and people live healthier, longer lives. Our Lifestyle Health and Wellness, food and nutrition counseling, and education programs will help provide prevention and chronic disease management, leading towards a healthier and happier life. We are a mission-driven company with an incredible team of lifestyle health and wellness experts.
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