We want students to help us develop a digital marketing strategy to grow and engage our target market, small and medium size enterprises. We’d like to know how we can maximize different channels and what will work best for us. Collaborate on marketing outreach design and implementation.

The main questions we’d like students to help us answer are the following:

• How best to promote our company?
• What social media channels should we utilize?
• What budget is appropriate for advertising?
• What media options?

Final deliverable will be an actionable digital media outreach campaign design plan. The plan will be specific and instructive on the design of an outreach outreach campaign, that includes the rational for the design elements, instructions on how to implement, and participation on initial marketing campaign elements.

Students will work closely with the primary project manager who is supervising and available for questions. This will also include occasional progress meetings where adjustments to the students' tasks and duties can be made if necessary.

Evergreen Carbon will provide information about carbon management and mitigation strategies