Digital Marketing Strategy
Preferred learners
- Anywhere
- Academic experience
Categories
Skills
Project scope
- What is the main goal for this project?
-
Positions available: 2
We want students to help us develop a digital marketing strategy to grow and engage our target market. We’d like to know how we can maximize different channels and what will work best for us. This is for our telehealth lifestyle health and wellness service for consumers and healthcare providers.
The main questions we’d like students to help us answer are the following:
- How should we promote our company?
- What social media channels should we utilize?
- What budget is appropriate for advertising?
- What impactful messaging should we use?
- How to promote to build alliances and channel partners, especially corporate wellness.
- Provide competitive analysis.
- What is the main goal for this project?
-
Positions available: 2
We want students to help us develop a digital marketing strategy to grow and engage our target market. We’d like to know how we can maximize different channels and what will work best for us. This is for our telehealth lifestyle health and wellness service for consumers and healthcare providers.
The main questions we’d like students to help us answer are the following:
- How should we promote our company?
- What social media channels should we utilize?
- What budget is appropriate for advertising?
- What impactful messaging should we use?
- How to promote to build alliances and channel partners, especially corporate wellness.
- Provide competitive analysis.
- What tasks will learners need to complete to achieve the project goal?
-
No deliverables exist for this project.
- How will you support learners in completing the project?
-
CEO and COO level
About the company
- https://cyglera.com
- 2 - 10 employees
- Technology, Hospital, health, wellness & medical
We build tools that our care providers can use to help people live longer, healthier lives. We are passionate about helping Workplace-wellness and people live healthier, longer lives. Our Lifestyle Health and Wellness, food and nutrition counseling, and education programs will help provide prevention and chronic disease management, leading towards a healthier and happier life. We are a mission-driven company with an incredible team of lifestyle health and wellness experts.