Digital Content Creation

Closed
SP Global Inc
Toronto, Ontario, Canada
Dilavar Hussain
Director
(10)
3
Preferred learners
  • Ontario, Canada
  • Academic experience
Categories
Communications Digital marketing Creative writing Social media marketing
Skills
digital content marketing content creation email marketing social media
Project scope
What is the main goal for this project?

Our company advertises thousands of products online. We hope to revamp our social media and email marketing content to attract more customers.

We would like students to help us create content that is aligned with our vision, mission, and sector.

This will involve several different steps for the students, including:

  • Familiarizing themselves with our company’s products, marketing goals and target market.
  • Researching factors affecting the quality of digital content.
  • Recommending changes to existing digital content and designing new social media posts and emails.
  • Recommending and designing new digital content not already used by our company.

What tasks will learners need to complete to achieve the project goal?

By the end of the project, students should demonstrate:

  • Understanding of our company’s products and goals
  • Understanding of factors affecting the quality of digital content
  • Recommendations for improving existing digital content
  • Recommendations and designs for new digital content

Final deliverables should include

  • A final report.
  • A 10-minute presentation.
How will you support learners in completing the project?

Students will connect directly with us for mentorship throughout the project. We will be able to provide answers to questions such as:

  • Our current products and digital content
  • Our customer and industry insights
About the company
  • https://spglobalinc.ca
  • 2 - 10 employees
  • Business services, Construction, engineering & trades, Hospital, health, wellness & medical

Helping pharmaceutical manufacturers and biotech firms grow and evolve in an emerging market and trading medical equipment and medicine across the world.