Interactive Content Engagement Strategy Development for FreeFuse

Open
FreeFuse
Woodland Hills, California, United States
Mike Liu
CEO
3
Project
Academic experience
120 hours of work total
Learner
Anywhere
Intermediate level

Project scope

Categories
Data analysis UX design Marketing strategy Data science
Skills
strategy development user experience (ux) design content creation user research behavioral analytics user preferences content strategy user experience (ux) prototyping data analysis
Details

FreeFuse aims to enhance user retention and platform engagement through a data-driven interactive content strategy. This project involves analyzing user behavior to identify engagement trends and improvement opportunities. Interns will develop interactive content prototypes tailored to user preferences and test engagement tactics to optimize user experience. By applying user experience design, data analysis, and content creation, learners will provide actionable recommendations that improve interaction rates and platform effectiveness.

Deliverables

Deliverables include a comprehensive user behavior analysis report, identifying key trends and engagement drivers. Interns will create interactive content prototypes that demonstrate innovative engagement tactics and test their effectiveness. Additionally, a strategic recommendation report will outline optimized engagement techniques, offering a clear roadmap to enhance FreeFuse’s platform retention and user satisfaction.

Mentorship
Domain expertise and knowledge

Providing specialized, in-depth knowledge and general industry insights for a comprehensive understanding.

Skills, knowledge and expertise

Sharing knowledge in specific technical skills, techniques, methodologies required for the project.

Hands-on support

Direct involvement in project tasks, offering guidance, and demonstrating techniques.

Tools and/or resources

Providing access to necessary tools, software, and resources required for project completion.

Regular meetings

Scheduled check-ins to discuss progress, address challenges, and provide feedback.

Supported causes

The global challenges this project addresses, aligning with the United Nations Sustainable Development Goals (SDGs). Learn more about all 17 SDGs here.

Decent work and economic growth

About the company

Company
Woodland Hills, California, United States
11 - 50 employees
Technology, Education, Marketing & advertising, It & computing, Media & production
Representation
Minority-Owned Women-Owned Neurodivergent-Owned Community-Focused

FreeFuse aims to address the problem of low engagement, conversions, brand recognition, and brand loyalty by focusing on delivering personalized, engaging, and relevant digital experiences for users.