Website UX/UI Analysis
Preferred learners
- Toronto, Ontario, Canada
- Academic experience
Categories
Project scope
- What is the main goal for this project?
-
CONTEXT
We are a luxury brand selling custom/collection diamond engagement rings, wedding bands, anniversary rings and Canadian themed fine jewellery for 29 years. We are intensely focused on our website and have some new updates and photographs we would like to share on it to update our content. We would like students to review this content within the context of optimizing user experiences on our website. In addition, we would like students to perform an audit - from an objective perspective, how user-friendly is our website?
SCOPE
We would like insights on how user-friendly our website is. We believe the best way to understand our website’s usability is through studying the User Experience and User Interface. We would like students to evaluate the effectiveness and usability of our website to identify ways to improve the user journey, incentivize our desired outcomes, and increase user satisfaction. Redevelopment
We are particularly interested in the following areas:
- The checkout process
- The registration process
- The site search feature
- Embedded videos
DELIVERABLES
We would like students to present their findings from the audit, their recommendations for improving user experiences, and some wireframe mock ups of what they have in mind to implement their recommendations.
- What is the main goal for this project?
-
CONTEXT
We are a luxury brand selling custom/collection diamond engagement rings, wedding bands, anniversary rings and Canadian themed fine jewellery for 29 years. We are intensely focused on our website and have some new updates and photographs we would like to share on it to update our content. We would like students to review this content within the context of optimizing user experiences on our website. In addition, we would like students to perform an audit - from an objective perspective, how user-friendly is our website?
SCOPE
We would like insights on how user-friendly our website is. We believe the best way to understand our website’s usability is through studying the User Experience and User Interface. We would like students to evaluate the effectiveness and usability of our website to identify ways to improve the user journey, incentivize our desired outcomes, and increase user satisfaction. Redevelopment
We are particularly interested in the following areas:
- The checkout process
- The registration process
- The site search feature
- Embedded videos
DELIVERABLES
We would like students to present their findings from the audit, their recommendations for improving user experiences, and some wireframe mock ups of what they have in mind to implement their recommendations.
- What tasks will learners need to complete to achieve the project goal?
-
No deliverables exist for this project.
About the company
- https://shellypurdy.com/
- 0 - 1 employees
- Apparel & fashion, Consumer goods & services
Toronto jewellery designer Shelly Purdy has branded unmistakable style with outstanding quality using Canadian diamonds, rose-cut diamonds, and coloured stones in gold, platinum, and sterling. Her collections and bespoke designs celebrate personal milestones—her Opulence commitment bands embody the love of a lifetime, her Achievement Rings symbolize a woman’s accomplishments.