Business Management- Capstone Course

BUSS5810
Closed
Cape Breton University
Sydney, Nova Scotia, Canada
NH
Educator
(2)
4
General
  • Diploma; Capstone
  • 60 learners; teams of 4
  • 140 hours per learner
  • Dates set by experience
  • Learners self-assign
Preferred companies
  • 7/5 project matches
  • Anywhere
  • Academic experience
  • Any
  • Any
Categories
General Data analysis Market research Competitive analysis Market expansion Product or service launch
Skills
project planning sales & marketing business analytics business strategy communication
Project timeline
  • January 24, 2022
    Experience start
  • January 25, 2022
    Project Scope Meeting
  • March 4, 2022
    Project Check-in
  • March 19, 2022
    Project Check-in
  • March 30, 2022
    Experience end
Overview
Details

This course provides students with the opportunity to work with a hands-on project in a relevant topic area. This is an experiential course and it is designed to foster critical thinking and real-time decision making, with students applying their knowledge and skills to the challenge at hand. We are beginning the Winter semester, completion will be by mid-April 2022.

We have a confidentiality agreement with all “clients”. In addition, the work becomes the intellectual property of the “client” so we don’t share it with others- it is theirs. .

Learner skills
Project planning, Sales & marketing, Business analytics, Business strategy, Communication
Deliverables

Here is a summary of activities performed by our students Since January 2020, 44 projects with ~200 students.

• 18 New Venture- Business Feasibility and Start-up Plans

• 8 Marketing Plans

• 2 Funds Development and Revenue generation Plans

• 8 Business Analysis and Improvement Plans

• 5 Community Outreach Plans

• 3 Research and Development Plans

The feedback has been extremely positive with several clients having secondary and tertiary projects based upon the outcomes.

Project Examples

A team of 2-6 graduate level students are selected to work with businesses and non-profit organizations on such things as business plans for start-ups, financial analysis, marketing plans, viability analysis, process improvements, and strategic plans. We use Lean Six Sigma project methodology, when there are problems beyond the scope of the instructor, we draw upon the other professors at CBU to provide expertise.

Additional company criteria

Companies must answer the following questions to submit a match request to this experience:

Provide a dedicated contact who is available to answer periodic emails or phone calls over the duration of the project to address students' questions.

Be available for a quick phone call with the instructor to initiate your relationship and confirm your scope is an appropriate fit for the course.