Business Communication Class Project

COMM 205
Closed
Concordia University
Montreal, Quebec, Canada
IM
Lecturer
1
General
  • Undergraduate; 1st year, 2nd year
  • 120 learners; teams of 6
  • 8 hours per learner
  • Dates set by experience
  • Learners self-assign
Preferred companies
  • 2 projects wanted
  • Anywhere
  • Academic experience
  • Any
  • Any industries
Categories
General Communications Marketing strategy
Skills
business services business consulting communication strategy
Project timeline
  • September 15, 2019
    Experience start
  • October 1, 2019
    Project Scope Meeting
  • November 12, 2019
    Experience end
Overview
Details

In this Business Communications class, students engage in a project in which they gather, select, evaluate, document, and integrate information to develop effective written and verbal business messages. In this project, students choose a business; research its industry; review its mission, goals, and external communications; and develop recommendations to enhance its message. Examples of channels that students develop recommendations for include social media, advertisements, and Billboards.

Learner skills
Business services, Business consulting, Communication, Strategy
Deliverables
  • Presentation
  • Report
  • Executive Summary

Project Examples
  • Students will review existing external communications and evaluate them against business's goals and mission.
  • Students will make recommendations on a business's external communications to enhance its message and/or image.
  • Students will research the industry of this business.
Additional company criteria

Companies must answer the following questions to submit a match request to this experience:

Provide a dedicated contact who is available to answer periodic emails or phone calls over the duration of the project to address students' questions.

Be available for a quick phone call with the instructor to initiate your relationship and confirm your scope is an appropriate fit for the course.