Extra-Curricular Opportunity

XN
Closed
Northeastern University
Boston, Massachusetts, United States
Experiential Network (XN)
XN Administrators
(6)
3
General
  • Undergraduate; 4th year, 3rd year, 2nd year, Senior, Junior
  • 50 learners; teams of 5
  • 20 hours per learner
  • Dates set by experience
  • Learners self-assign
Preferred companies
  • 14/14 project matches
  • Anywhere
  • Academic experience
  • Any
  • Any
Categories
General Data analysis Market research Marketing strategy
Skills
business development business strategy marketing strategy data analysis research
Project timeline
  • July 5, 2020
    Experience start
  • July 15, 2020
    Project Planning Review
  • August 29, 2020
    Draft Deliverable
  • September 2, 2020
    Experience end
Overview
Details

A summer quarter course is seeking proposals for several 6-8-week projects with several companies, startups, nonprofits, etc. The organizations need only present their real-world business problems and groups of 3-5 students will select the projects to work on for the term.

Engagement between students and sponsors is customizable, with a one-hour per week recommendation to ensure project progress. All students work virtually so sponsor/company locations are flexible!

Learner skills
Business development, Business strategy, Marketing strategy, Data analysis, Research
Deliverables

The final project deliverables could include:

(1) Market Research Projects:

White paper with analysis and recommendations

• Final project report presentation and supporting documents from the student team (via a virtual webinar format)

(2) Business Development Planning Projects:

• Project plan

• Final project report presentation and supporting documents from the student team (via a virtual webinar format)

(3) Data Analytics Projects:

• Completed data sets towards unique goals, visualizations

• Final project report presentation and supporting documents from the student team (via a virtual webinar format)

Project Examples

(1) Market Research:

• Research a target market segment and/or consumer base for insights into best practices and marketing potential.

• Provide comparative analysis for a given market against other similar entities.

• Include recommendations and examples for business generation and outreach.

• Great for: start-ups, tech, finance, quite literally any type of company!

(2) Business Development Planning:

• Develop a project plan to identify an aspect of your firm’s current practices.

• Research and recommend improved or additional actions to increase business relationships and/or practices.

• Research and recommend additional strategies to develop new practices.

• Indicate suggestions for tools that might help in implementing the plan.

• Great for: early stage start-ups, nonprofits, customer-centric companies, etc.

(3) Data Analytics:

• Compiling, cleaning, processing, warehousing, etc. of any type of data relevant to your operations and your goals.

• Research on data tools and recommendations for how to automate, collect, house, and/or improve your future/ongoing analytics processing needs.

• Great for: healthcare, innovation, regulatory, sales, digital technology-focused companies, etc.

Additional company criteria

Companies must answer the following questions to submit a match request to this experience:

Be available for a quick phone call with Northeastern's experiential team to initiate your relationship and confirm your scope is an appropriate fit for the course and explore additional opportunities for partnership with the University.

Commit to a minimum of one-hour per week, over six-eight weeks’ worth of group interactions with your assigned student team remotely. These meetings with you are likely to be question/answer sessions or requests for additional information or clarification based on project content.

Provide a dedicated contact to answer occasional emails or phone calls to address significant student questions in a timely manner (a 48 hour-response time.)

Commit to completing a short formative (midpoint) survey and summative (final) survey for the overseeing experiential learning team at Northeastern University.

Virtual work engagement with students and provision of all necessary materials in order to set students up for project execution success, including any relevant context, data, examples of deliverables.

Commitment to providing feedback on project milestones (Project Plan, Draft Deliverable, Final Project Deliverable) and virtual attendance at students’ final project presentation.