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Public Relations Practicum

PR2261
Open Closing on January 18, 2025 / 3 spots left
Ohio Northern University
Ohio Northern University
Ada, Ohio, United States
Alisa Agozzino
Associate Professor of Public Relations and Social Media
(2)
3
Timeline
  • January 24, 2025
    Experience start
  • May 3, 2025
    Experience end
Experience
3 projects wanted
Dates set by experience
Preferred companies
United States
Any company type
Public relations & communications
Categories
Digital marketing Public relations Social media marketing Branding & style guides Communications
Skills
online communication podcasting social media research
Learner goals and capabilities

Looking to elevate your organization, and bring it to the next level? Bring on learners from Ohio Northern University to be your learner-consultants, in a project-based experience. Learners will work on one main project over the experience of the semester, connecting with you as needed with virtual communication tools.


Students can do a variety of things from podcasts, to blog posts, to news releases and pitching media.

Learners
Undergraduate
Intermediate levels
8 learners
Project
60 hours per learner
Educators assign learners to projects
Individual projects
Expected outcomes and deliverables

Deliverables are negotiable, and will seek to align the needs of the learners and the organization. 


Some final project deliverables might include: 

  1. A 10-15 minute presentation on key findings and recommendations
  2. A detailed report including their research, analysis, insights and recommendations


Project timeline
  • January 24, 2025
    Experience start
  • May 3, 2025
    Experience end
Project Examples

Learners in groups of 3-5 will work with your company to identify your needs and provide actionable recommendations, based on their in-depth research and analysis.


Project activities that learners can complete may include, but are not limited to: 


  • Practice basic principles of public relations — research, planning, implementation, evaluation — and the use of communications strategies to achieve organizational goals
  • Demonstrate proficiency in AP style writing



Companies must answer the following questions to submit a match request to this experience:

Be available for a quick phone/virtual call with the instructor to initiate your relationship and confirm your scope is an appropriate fit for the experience.

Provide a dedicated contact person who is available for weekly/bi-weekly drop-ins to address learners’ questions as well as periodic messages over the duration of the project.

Provide an opportunity for learners to present their work and receive feedback.

Provide relevant information and/or data as needed for the project.

How is your project relevant to the experience?