Digital Marketing Strategy - Food Tech Software (Meal Prep Companies)

KitchenFuel is an emerging meal prep software that makes it easy for restaurants to sell subscription meal kits with an amazing customer experience. With a range of flawlessly connected solutions, our objective is to make meal prep accessible to everyone through simplifying the experience for its customers and partners. The KitchenFuel Platform is an ERP that automates back-end kitchen processes and provides a custom eCommerce platform to delight customers. We help meal prep businesses and restaurants to reach new customers and generate a new recurring revenue stream through subscription meal kits. This project centers around creating a digital marketing strategy to generate more inbound leads and grow our brand awareness in North America. We are looking to connect with meal prep owners, caterers and restaurants and thus, can have multiple different strategies implemented based on the target market and feature sets that appeal to them. Currently exploring multiple next steps to increase our marketing implementation including expanding social media presence, increasing blog frequency with thought leadership to grow search rankings and developing a meal prep directory as a secondary client-acquisition strategy. We are passionate about building great software and looking for like-minded individuals who share this passion for food & tech that are continuously looking to learn and grow.