Design and develop an SEO strategy
To design, develop and optimize an appropriate SEO strategy for Intuita or Velocified that will increase relevant traffic from potential clients and consumers on major search engines Tasks Students will: Review existing site, determine effective SEO strategies Conduct keyword research and analysis and define a set of appropriate keywords to target for increased traffic Review URL structure, tagging and internal linking organization and order Advise on site organization or menu changes Develop keyword relevant content Students will have an opportunity to use leading real world strategies and see the results of their efforts in real time. They can build on this opportunity when the project is complete by starting their own SEO optimization company based on the skills they have learned here.
Digital Product Marketing & Ad design for Intuita MindWare
Develop an effective digital marketing approach, define audiences, design interesting ads, ad copy, design ad campaign, product, landing page, A/B testing, sales and social media content for Intuita MindWare, a unique self-awareness educational product. Intuita MindWare is a concise training system developed by its creator, Arupa Tesolin, the founder of Intuita. It teaches people how to access insight and develop their intuition in response to questions. It has been tested in public and private corporate seminars for professionals of all kinds and was very well received. In addition, 8 out of 10 execs who were led through a one-time coaching process experienced life-changing insights in under 10 minutes, the value of which was monumental. It has wide application as a creative problem-solving tool and to assist inner transformation and intuition mastery for both individuals and teams. The goal of this project is to develop potential audiences, ad materials, begin testing ad response.
Intuita MindWare Education App & Micro LMS
Design a digital app for users in both IOS and android for a unique meditative educational product with a micro LMS backend to publish additional courses and content. Intuita MindWare is a unique self-awareness educational product that teaches people how to access insight and develop their intuition in response to questions. It is aimed at industry innovators and creatives, entrepreneurs, and people interested in expanding their inner skills and resources. The app components include an intro page and 12 flippable images linked to 12 guided learning exercises in audio format that users select. The goal is to design a fluid easy to use app. All file components are already developed. The app is a post-education app that allow users to play coaching audios on their phone. The micro-LMS is a back end app that enables users to register and access courses using an integrated payment cart, for single courses and subscriptions.