Aesthetic Miracle Cosmetic Clinic: Digital Content Creation (2024 May Phase 1)

Familiarization with Aesthetic Miracle Cosmetic Clinic:Students will immerse themselves in the clinic's offerings, understanding its range of cosmetic procedures, skincare products, and any other services provided.They will grasp the clinic's marketing objectives, such as increasing client engagement, promoting new services, or enhancing brand awareness.Understanding the target market is crucial; students should delve into demographics like age, gender, income level, and interests of the clinic's typical clientele.Researching Factors Affecting Digital Content Quality:Students will explore current trends in cosmetic marketing, analyzing successful campaigns by competitors or similar businesses.They'll investigate elements like visual aesthetics, storytelling, tone of voice, and the use of influencers in cosmetic advertising.Understanding the algorithms and best practices for various social media platforms will be essential for maximizing reach and engagement.Recommending Changes to Existing Digital Content and Designing New Posts:Based on their research, students will propose improvements to the clinic's current social media and email content.They'll suggest adjustments to tone, imagery, and messaging to better resonate with the target audience.Designing fresh social media posts and email templates that align with the clinic's branding and objectives will be part of the process.Recommendation and Design of New Digital Content:In addition to refining existing content, students will brainstorm innovative ideas for digital marketing campaigns.This could involve exploring new platforms or formats, such as TikTok videos showcasing before-and-after transformations or interactive Instagram polls to gauge skincare concerns.

Digital Content Creation (Sep 2023 - Mar 2024) Phase 1

Our company advertises thousands of products online. We hope to revamp our social media and email marketing content to attract more customers.We would like students to help us create content that is aligned with our vision, mission, and sector.This will involve several different steps for the students, including:Familiarizing themselves with our company’s products, marketing goals and target market.Researching factors affecting the quality of digital content.Recommending changes to existing digital content and designing new social media posts and emails.Recommending and designing new digital content not already used by our company.Bonus steps in the process would also include:Testing and improving designs based on feedback.

Digital Content Creation (Sep 2023 - Mar 2024) Phase 3

Our company advertises thousands of products online. We hope to revamp our social media and email marketing content to attract more customers.We would like students to help us create content that is aligned with our vision, mission, and sector.This will involve several different steps for the students, including:Familiarizing themselves with our company’s products, marketing goals and target market.Researching factors affecting the quality of digital content.Recommending changes to existing digital content and designing new social media posts and emails.Recommending and designing new digital content not already used by our company.Bonus steps in the process would also include:Testing and improving designs based on feedback.

Digital Content Creation (Sep 2023 - Mar 2024) Phase 2

Our company advertises thousands of products online. We hope to revamp our social media and email marketing content to attract more customers.We would like students to help us create content that is aligned with our vision, mission, and sector.This will involve several different steps for the students, including:Familiarizing themselves with our company’s products, marketing goals and target market.Researching factors affecting the quality of digital content.Recommending changes to existing digital content and designing new social media posts and emails.Recommending and designing new digital content not already used by our company.Bonus steps in the process would also include:Testing and improving designs based on feedback.