Lake Street Social Media Revitalization Campaign
The Lake Street Council aims to enhance its social media presence to better engage with the community and promote local businesses. We are seeking a talented and creative team of social media creatives to design and implement a social media campaign that: Raises awareness about the Lake Street Loyalty Challenge and Solicits participation. How do we integrate digital technologies and rhetorical thinking to create deliverables for specific purposes and audiences? These deliverables should emerge from an experiential learning cycle that transitions from investigation and analysis to creative production to adaptation/reflection in conversation with the community partner through the Riipen platform.