Policy Compilation and Organization Intern

Review and Compilation: Gather draft policies from different departments and sources within the organization.Organization and Structuring: Create a structured document with clearly defined chapters for policies, procedures, and tools.Content Editing: Ensure consistency and clarity in language, formatting, and style across all policies.Collaboration: Work closely with relevant stakeholders to gather input and feedback on the compiled policies.Documentation of Procedures: Clearly articulate and document the procedures associated with each policy.Tool Integration: Integrate any relevant tools or resources associated with the policies into the document.

Luxury Branding and Design Project

The main goal for the project is to rebrand Premium Events & Design to reflect an aspirational, ultra luxury destination wedding planning brand. The student chosen will dedicate time to research and understand the beliefs and values of a luxury client, study their consumer behavior, and research how luxury brands attract affluent clients through their branding. With the understanding of the brand and the principles adopted by world-renowned luxury brands, the student will develop brand assets including a logo, brand and style guideline package, email signature, social media banners and profile image, a favicon, and letterhead.

Branding and Website Design Project

The main goal for the project is to develop a new brand for a pilot event project. The student will develop brand assets including a logo, style guide, email signature, favicon and landing page. The landing page UX/UI design is 80% complete and will need to be updated to reflect the newly developed branding guidelines and brought online.

Brand Identity and Social Listening Project

The main goal for the project is to help interns learn about the brand's identity and how it aligns with its customer segments, as well as to conduct social listening to understand the behaviors and language of the ideal client. This will support the development of a brand guide, personal brand shoot, or digital marketing strategy for Premium Events & Design.This will involve several different steps for the interns, including:- Learning about the brand's beliefs and ideologies and how they align with customer segments.- Understanding the language and desires of ideal clients and how the company offers valuable solutions.- Conducting social listening to learn familiar behaviors, language, and artifacts of the ideal client.- Practicing effective and cognitive empathy to understand how clients make meaning of their experiences and express their beliefs/ideologies.- Supporting the development of a brand guide, personal brand shoot, or digital marketing strategy.