Training Module Development

Our company provides regular training for employees, so they are up-to-date on ethics and safety standards as well as changes within the industry. We would like to collaborate with students to examine our company’s training programs and recommend areas for further training and development.Tasks may involve: Familiarizing themselves with our company’s training programs and their objectives, templates, and implementations.Conducting research on corporate training programs of other organizations.Analyzing data from employee interviews and surveys regarding training.Identifying topics of future training such as those related to new employee training, new product training, security procedure training, leadership development, diversity training, mentorship programming, or sexual harassment training.Recommending next steps for improving our company’s training programs.

Digital Marketing for Eye Care Clinic

Our company serves the local community providing eye exams for people of all ages. We have developed a set of marketing strategies, but it has been challenging to implement them.We would like to collaborate with students to review and post content promoting our company.This will involve several different steps for the students, including:Familiarizing themselves with our target market, products and services.Reviewing marketing content in the form of posts, emails, brochures, etc.Deploying content according to our social media calendar to increase website traffic.Overseeing our channels and keeping them up-to-date.Bonus steps in the process would also include:Recommending search engine optimization (SEO) strategies so our materials are easily accessible.

Website Development For Eye Clinic

Our company provides local eye care services. We hope to update and revamp our existing website to attract more customers.We would like to work with students to develop a new website that is easy to maintain while providing an appealing interface for users. This can be achieved through common site building tools such as Wix, Webflow, and WordPress.This will involve several different steps for the students, including:Researching different site-building tools and their associated advantages / disadvantages.Conducting a needs analysis to determine which platform is most suitable.Building a website, with our assistance in providing the content.Providing training on updating and maintaining the website.Bonus steps in the process would also include:Testing prototypes with customers and refining ideas with feedback.