Graphic Design & Marketing Plan for Aesthetics Business

We want students to help us develop brand assets and a digital marketing strategy to grow and engage our target market for our client Studio Jae. Because this is an aesthetics business it is very important the student either participates regularly or has participated in beauty services such as nails and makeup.We’d like to know how we can maximize different channels and what will work best for us.The main goals we’d like students to help us execute:Graphic & Brand AssetsBrand messaging.Web assistance (squarespace)What social media & promotional plan ideas

Marketing Plan for Artists / Labels / Managers

Our company works in the music industry doing content for bigger artists like Walk off the Eath and the Glorious Sons. We are activating a marketing plan to raise awareness about our content services and Rock n Roll BnB.Based on our insights and additional research, students will develop promotional marketing materials for our existing media and make recommendations on alternative media to consider.This will involve several different steps for the students, including:Researching the foreign market where we have recently expanded.Assessing our existing marketing strategy and efforts.Recommending new marketing tactics.Designing promotional material for various media.Executing some sales & email campaignsBonus steps in the process would also include:Making multiple versions of marketing materials and testing them for comparison.

Company Videos Creation

Our organization is just went through a re-brand and are looking for some new fresh edits about a few of our services and initativesWe would like to collaborate with students to create an awareness video and a batch of social shorts.This will involve several different steps for the students, including:Familiarizing themselves with our mission and goals.Sorting footage of our company / initiativesFinding and applying suitable background music.Adding text, transitions, and overlays to the video.Bonus steps in the process would also include:Presenting the video and making edits based on feedback.Recommending ideas and editing tools for future awareness videos.

Social Media Marketing Campaign

We would like to work with students to design and execute a social media marketing campaign for our company.This will involve several different steps for the students, including:Familiarizing themselves with our company’s products, social media campaign goals and target market.Sending Dms and engaging with target clientsPosting content that outlines with campaignIdentifying metrics to monitor throughout the campaign.Bonus steps in the process would also include:Recommending social media management tools to schedule our content.