Artist Onboarding and Marketing Strategy Project

The main goal for the project is to onboard artists to the PNYX music platform and develop a marketing strategy to promote the platform and its exclusive content. This will involve reaching out to artists, explaining the platform's unique features, and creating a strategy to attract users to the platform.

Web app development for a gamified music streaming platform

Develop frontend for a gamified platform for unreleased and exclusive music where content is played with hidden artist and track name by default. It’s inspired by “The Voice” show’s “blind auditions”: users can “reveal” the information about the track up to 5 times per day, purchase it and receive various perks with the song like exclusive merch or show tickets. That way users only judge music based on its quality, not artists’ appearance or marketing budgets.