Automated Lead Generation and Outreach Strategy
Supaagents Solutions Inc. is looking to enhance its sales outreach process by leveraging technology to identify and engage potential customers more efficiently. The project aims to develop a streamlined approach for scraping target Ideal Customer Profiles (ICP) using web scraping tools. The goal is to automate the initial stages of lead generation, allowing the sales team to focus on high-value interactions. By acting as a Business Development Representative (BDR) or Sales Development Representative (SDR), the project will simulate the process of engaging with potential clients to schedule follow-up calls. This project provides learners with the opportunity to apply their knowledge of data scraping, sales strategies, and customer engagement techniques in a real-world context. The tasks are closely related and can be completed by a team of learners specializing in sales and marketing.