Artificial Intelligence & CRM Tool

We have an AI tool that has the potential to offer various services to our clients. We are a digital marketing company working in the B2B sector. We would like to collaborate with students to apply the latest AI and machine learning techniques to our tool to gather new and exciting insights that our organization can leverage.We would like a group of students to analyze our tool, apply AI, ML, and data modelling, CRM techniques, and explore the tool to suggest the potential applications of the tool. This will involve:Conducting background research on our existing tool.Conducting research into the latest AI and ML techniques and how they could be applied to our tool.Developing a ML / AI model which provides some sort of unique outcomes or insights into our tool.