Business Development and Sales Strategy for Building Better Mindsets

The main goal for the project is to develop a comprehensive sales and business development strategy for Building Better Mindsets, focusing on leveraging art to help individuals become the best version of themselves and live life to their highest potential. This will involve several different steps for the students, including:- Conducting market analysis to identify potential target markets and assess the competitive landscape.- Developing a sales process optimization plan to streamline operations and enhance efficiency in reaching potential clients.- Creating a customer relationship management strategy to build and maintain strong client relationships through personalized communication plans and retention initiatives.- Assisting in planning and executing the launch of new art-based products or services, including market positioning, pricing strategy, and promotional activities.- Designing a sales training and development program focused on enhancing key skills such as prospecting, negotiation, and closing techniques for the sales team.

Social Media Engagement and Growth Strategy

The main goal for the project is to create engaging social media content, develop an engagement strategy, and grow the following for Building Better Mindsets. This will involve several different steps for the learners, including:- Researching the target audience and understanding their preferences and interests.- Creating a content calendar with engaging and relevant posts for different social media platforms.- Developing a strategy to increase engagement through likes, comments, and shares.- Utilizing analytics to track the growth of the following and the effectiveness of the engagement strategy.- Collaborating with the company to align the content and engagement strategy with the overall mission and values of Building Better Mindsets.

Create & Execute a Successful Marketing Funnel

The main goal for the project is to create a strategic marketing funnel for Building Better Mindsets to generate qualified leads and convert them into purchasing customers. This will involve several different steps for the team, including:- Conducting a thorough analysis of the target market and customer demographics.- Developing a comprehensive marketing strategy to attract potential leads.- Implementing lead generation tactics such as content marketing, social media advertising, and email campaigns.- Creating a system for lead qualification and nurturing.- Designing a sales process to convert qualified leads into customers.- Implementing tracking and analytics to measure the effectiveness of the marketing funnel.