Social media strategy for Creative Agency/Production Company

Our company, CRY Creative, produces film/TV series, magazines, books, newsletters, and other creative assets. Right now, these creative assets all exist in their own world. We want to brand all of these assets under the single CRY umbrella. Students will need to research our company history and current creative assets (we will provide the links). By the end of this project, students will have contributed to the creation of a cohesive brand, strategized and executed a social media campaign in real time, and learned how to work under pressure situations when the stakes matter. They will acquire creative and communication skills that will prove valuable as they move on to other projects.