MBA Strategy Consulting

Positions available: 1 We want students to help us develop a digital marketing strategy for my brand to grow and engage our target market. We’d like to know how we can maximize different channels and what will work best for us. The main area we’d like students to help us answer are the following: Forecasting and modeling - use data to measure current and project future performance against objectives; Market research - evaluate the competitive environment of a firm, and develop strategies that position a firm favorably about its environment and industry; Social media strategy ; Competitive and data analysis - assessing a firm's resources and capabilities, and in particular, how these relate to achieving a sustainable competitive advantage; Brand strategy and development ; Workforce planning and restructuring ; Data analytics and business intelligence - analyze dynamics of competitive rivalry, including competitive action and response, first-mover advantage, co-opetition, and make appropriate recommendations for firms engaged in rivalry;

UX/UI Design Capstone (Website or App)

Positions available: 1 We want a new website for our organization. We aren’t sure which platform we would like for it to be built on, but we know what we would like it to do. We want to work with students to develop a new website for us. Students should be prepared to: * Help develop a strong brand * make sure site is easy to navigate for clients *easy to access and understand Conduct a needs analysis to determine which platform is most suitable. Create a design proposal including mock-ups, budget, and timeline. Build a fully-functioning website. Provide training on updating and maintaining the site.