Categories
Project scope
What is the main goal for this project?
We believe we have a good handle on our customer but we are lacking some knowledge into the acquisition of our customers. It is important for us to go back to the data we have on our sales process to determine key trends and patterns that will help us make informed decisions for the future of our business.
Some areas that we hope to analyze include, but are not limited to, sales cycle length, average sale price, average ROI/customer, buying behaviours, etc.
We believe we have a good handle on our customer but we are lacking some knowledge into the acquisition of our customers. It is important for us to go back to the data we have on our sales process to determine key trends and patterns that will help us make informed decisions for the future of our business.
Some areas that we hope to analyze include, but are not limited to, sales cycle length, average sale price, average ROI/customer, buying behaviours, etc.
What tasks will learners need to complete to achieve the project goal?
At the end of this collaboration, we hope to have a detailed report of the key data that students gather. The data should reflect aspects of our sales cycle that we should be utilizing to make informed sales decisions.
The student findings should be organized in a way that is easy to draw upon. It should includes the corresponding hard data for us to reflect upon and present to our senior leaders.
At the end of this collaboration, we hope to have a detailed report of the key data that students gather. The data should reflect aspects of our sales cycle that we should be utilizing to make informed sales decisions.
The student findings should be organized in a way that is easy to draw upon. It should includes the corresponding hard data for us to reflect upon and present to our senior leaders.
How will you support learners in completing the project?
Students will connect directly with the employer for mentorship and supervision throughout the project.
Students will connect directly with the employer for mentorship and supervision throughout the project.
What skills or technologies will help learners to complete the project?
Students should be knowledgeable about:
- retail business
- customer acquisition
Students should be knowledgeable about:
- retail business
- customer acquisition
Skills None provided
Resources
- Access to sales management
- Access to previous sales data (NDA required)
- Data clarification, as required
- Access to sales management
- Access to previous sales data (NDA required)
- Data clarification, as required