
- Description
-
V13 Media Group is an independent, Canada-based music-and-arts collective that fuses media, publishing, and creative services under one roof. Through our core divisions—V13 Media (editorial & journalism), V13 Promotions (publicity & marketing), V13 Press (author services & publishing), V13 Store (merch & e-commerce) and V13 Video (interviews & visual storytelling)—we help emerging artists, writers, and cultural misfits amplify their stories and turn creativity into sustainable careers.
We’re known for straddling the line between underground grit and professional polish: think tuxedo-level strategy delivered with punk-show passion. Our team of industry veterans (75+ combined years) leads with the mantra “Love & Logic”: pairing bold ideas with measurable results. From global press campaigns and book launches to DIY merch drops and community-driven content, V13 champions independent voices while pushing the boundaries of modern media.
On Riipen we partner with student talent to solve real-world growth challenges—automation, e-commerce, data-driven marketing, content innovation, and more—offering hands-on projects that make an immediate impact for creators worldwide.
- Number of employees
- 11 - 50 employees
- Company website
- https://v13.net
- Industries
- Entertainment Marketing & advertising Media & production Public relations & communications Publishing & printing
- Representation
- Small Business Community-Focused
Socials
Recent projects
V13 Premium Subscription Integration
The V13 Media Group aims to enhance its digital offerings by creating a premium subscription service that provides exclusive content and community experiences. The project involves designing and developing a cross-platform subscription service that seamlessly integrates with existing platforms such as YouTube, Beehiiv, Shopify, Discord, and WordPress. The goal is to build a robust paywalled content infrastructure that not only protects premium content but also repurposes legacy material to add value for subscribers. Additionally, the project will focus on implementing automation systems to streamline content delivery and foster community engagement. This initiative seeks to leverage classroom knowledge in digital media, software development, and content management to create a cohesive and user-friendly subscription ecosystem.
Social Commerce Integration for V13 Media
The project aims to enhance V13 Media Group's social media platforms by integrating native eCommerce functionality. The goal is to enable direct shopping experiences on platforms like Instagram, Facebook, and YouTube. This will involve setting up catalog integration, product tagging, and storefront customization to streamline the checkout process. By doing so, V13 Media Group seeks to increase merchandise and product sales directly through social media, providing a seamless shopping experience for users. The project will allow learners to apply their knowledge of digital marketing, eCommerce platforms, and social media strategies. The tasks are closely related and can be completed by a team of learners specializing in digital marketing or eCommerce.
V13 Fan-Funded Membership Platform Implementation
The goal of this project is to establish a fan-funded membership platform for V13 Media Group, enabling fans and supporters to contribute financially to the company's mission. The project involves researching and selecting a suitable platform, such as Patreon or Ko-fi, that aligns with V13's brand and objectives. The team will design membership tiers and rewards that appeal to V13's audience, ensuring that they are both attractive and sustainable. Additionally, the project will focus on integrating the chosen platform seamlessly into V13’s existing digital ecosystem, including their website and social media channels. This integration aims to enhance user experience and encourage community-backed growth. The project provides an opportunity for learners to apply their knowledge of digital marketing, user experience design, and branding to a real-world scenario.
V13 Store Revenue Boost Strategy
The V13 Store is seeking innovative strategies to enhance its revenue from physical merchandise, apparel, and service offerings. The primary goal of this project is to develop a comprehensive monetization plan that leverages audience insights, pricing strategies, and promotional tactics to drive sales growth. The project will involve conducting an in-depth audience analysis to understand customer preferences and behaviors, optimizing pricing to maximize profitability while remaining competitive, and crafting a promotional strategy that effectively targets potential buyers. Additionally, the project will focus on improving conversion rates by refining product listings and utilizing marketing channels more effectively. The ultimate aim is to create a cohesive strategy that aligns with V13 Store's brand and market position, resulting in increased sales and customer engagement.