- Description
-
The Kahen Group is a California-based company specializing in high-quality personal hygiene products includeing organic reusable cloth diapers, bamboo, biodegradable disposable diapers, organic menstrual and incontinence products. With decades of experience in the textile industry, they focus on delivering exceptional hygiene solutions that prioritize comfort, protection, and dignity. Their product line is designed to meet the diverse needs of customers, offering innovative absorbent materials and skin-friendly designs for all stages of life. The Kahen Group is committed to empowering individuals through reliable and compassionate hygiene solutions.
- Number of employees
- 2 - 10 employees
- Company website
- https://www.thekahengroup.com
- Industries
- Consumer goods & services
- Representation
- Minority-Owned Women-Owned Small Business Family-Owned
Recent projects
E-commerce Product Strategy Development for The Kahen Group
The Kahen Group is seeking to enhance its e-commerce presence by developing a comprehensive product management and marketing strategy. The goal of this project is to create a cohesive approach to managing and promoting The Kahen Group's products across multiple sales platforms, such as Amazon, eBay, and their own website. This project will involve analyzing current market trends, identifying target customer segments, and evaluating the effectiveness of existing sales strategies. Learners will apply their knowledge of marketing principles, data analysis, and strategic planning to propose a detailed strategy that aligns with The Kahen Group's business objectives. The project will focus on optimizing product listings, improving customer engagement, and increasing sales conversion rates. Key tasks include: - Conducting a market analysis to identify opportunities . - Evaluating current product listings and marketing efforts. - Developing a strategic plan for product management and marketing. - Proposing actionable recommendations for implementation.
Digital Content Creation
We have merged our existing company into a brand new company and offer more variety of products.We have offer a variey of personal hygience products from organic reusable baby cloth diapers, bamboo, biodegradable disposable diapers as well as organic feminine hygience products for women. We hope to revamp our social media and email marketing content to attract more customers. We would like students to help us create content that is aligned with our vision, mission, and sector. This will involve several different steps for the students, including: Familiarizing themselves with our company’s products, marketing goals and target market. Researching factors affecting the quality of digital content. Recommending changes to existing digital content and designing new social media posts and emails. Recommending and designing new digital content not already used by our company. We would love to get new website banners, e-commerce images Recomendations for AI generated images for the website. Bonus steps in the process would also include: Testing and improving designs based on feedback.