Branding, Digital Design and Website Project

Closed
Digital Introspection Inc.
Ottawa, Ontario, Canada
SV
Founder and CEO
(3)
3
Preferred learners
  • Anywhere
  • Academic experience
Categories
Graphic design Branding & style guides Market research Competitive analysis Copy writing
Skills
brand awareness logo design marketing go-to-market strategy graphic design digital design branding web pages
Project scope
What is the main goal for this project?

Our organization needs major branding, messaging and graphic design help! We are an exciting tech-startup aimed at making people's lives better and we are looking for teams that can help amplify what makes us unique and create awesome messaging for our brand. This would include developing key go-to-market messaging and materials, developing a plan for better promotion and brand awareness.

What tasks will learners need to complete to achieve the project goal?

Final deliverables include:

  • A Situation Analysis.
  • A Logo Design Proposal.
  • A Branding Guide.
  • Communications Designs (ex. letterhead, business cards, etc.).
  • Digital Marketing Strategy.
  • A Responsive Website (minimum of 5 web pages).
  • A Campaign Plan Book.
About the company

Digital Introspection (DI) is a new well-being tech start up developing an accessible solution that empowers professional women everywhere to live a fulfilled and balanced life. The product is a personal development and productivity program with an enabling mobile app. Completed as part of a women cohort, a 12-week, self-paced digital playbook guides members to learn about, adapt and adopt best prioritization practices and fundamental body and mind habits.