Marketing Internship: lead the company's marketing initiatives

Closed
Main contact
Creole Soul Enterprise
New York, New York, United States
Brianne Grinage
CEO and Founder
Project
120 hours per learner
Learner
Anywhere
Intermediate level

Project scope

Categories
Advertising Digital marketing Lead generation Search engine optimization Social media marketing
Skills
digital marketing web traffic brand awareness google analytics marketing marketing channel consumer behaviour analytics search engine optimization social media
Details

Creole Soul is a startup mobile catering business founded July 2021 and has been generating regular income since July 2022. Our sole focus has been booking food concession events to generate revenue, grow brand awareness and catering interest; overlooking the capitalization of marketing for the company. We've been successful in our branding on social media, Instagram in particular, however there's plenty of room for growth utilizing the other platforms, analyzing Google Analytics and the other aspects of digital marketing.

We need a student to run the digital marketing initiative entirely, applying your knowledge in social media, Google Analytics, SEO and Advertising.

Deliverables
  • Social Media maximize the tools on every applicable platform, interlink marketing channels, utilizing softwares like Buffer
  • Google Analytics analyzing website traffic determining the focal point of visitors consumer behavior and proper marketing tactics
  • SEO increasing online presence employing efforts to gain catering attraction
  • Advertising selecting the best platforms, allocating budget for digital marketing efforts
Mentorship

As the CEO and founder, I will be available to students and staff Monday-Friday anytime, I am very flexible with phone calls. Students will have full access to social media accounts and creative freedom. We can schedule weekly video chats to exchange information and confirm the direction to align goals.

About the company

Company
New York, New York, United States
Retail, Food & beverage, Hospitality

Creole Soul is a food vendor and catering service that offers' a variety of dishes from the soil of the land and the waters of the sea. Our menu consists of traditional Caribbean Soul Food and Belizean Food cuisine items with bold Cajun Creole flavors. Our marketing objective is to increase our online presence within google results pages, increase catering conversions, generate traffic to food vending locations, create a customer lead list and monthly newsletter utilizing softwares like MailChimp.