Instagram Marketing for Psychology page

Closed
The Minded
Waterloo, Ontario, Canada
(44)
5
Project
Academic experience
80 hours per learner
Learner
Anywhere
Intermediate level

Project scope

Categories
Illustration Communications Marketing strategy Social media marketing
Skills
growth strategies content creation instagram marketing organic growth analytics psychology research
Details

The main goal for the project is to increase engagement and organic growth on The Minded's Instagram page by producing engaging psychology content and utilizing strategic captions, keywords, and hashtags.


This will involve several different steps for the interns, including:


- Creating a set theme for the Instagram page


- Creating engaging psychology content from approved topics


- Growing the Instagram page organically


- Making reels


- Using strategic captions, keywords, and hashtags


- Researching organic growth strategies


- Routinely providing engagement analytics


Deliverables

By the end of the project, interns should demonstrate:


- A cohesive and engaging theme for the Instagram page


- Engaging psychology content posted regularly


- Growth in followers and engagement on the Instagram page


- Utilization of strategic captions, keywords, and hashtags to increase reach


- Research on organic growth strategies and their implementation


- Regularly providing engagement analytics to track progress



Final deliverables should include:


- A written report outlining the strategies used and their impact on the Instagram page


- All source materials used for content creation and growth strategies


-Examples of work done, posts created.


Mentorship
  • Orientation & mentorship when starting the project
  • Routine one on one meetings to provide guidance and assistance
  • Contact information for whenever help is needed

About the company

Company
Waterloo, Ontario, Canada
2 - 10 employees
Academic association, Marketing & advertising, Media & production

The Minded is an online platform dedicated to providing information and resources about psychology and mental health.