Marketing - Social Media Branding

Closed
Wacky Willys
Victoria, British Columbia, Canada
Wacky Willy
CEO & Innovator Extraction/Filtration Equipment
(3)
3
Project
Academic experience
80 hours per learner
Learner
Anywhere
Intermediate level

Project scope

Categories
Communications Market research Digital marketing Social media marketing
Skills
cannabis color palette copywriting social media branding marketing brand positioning communication social media branding innovation
Details

Positions available: This project is open to individuals or any combination for a max of 2 people. If your course needs to add more students, we are open discuss this.

Wacky Willys is looking for ambitious creative Social Media Branding champion/s to create social medial marketing brand assets that will enhance and build brand consistency between our website messaging and our social media presence. Ultimately, each asset you design will enable us to expand our company’s digital footprint creating a strong recognizable brand story across all of our social channels.

This project will be split in 3 parts :

1) Copywriting content for website + social platforms

- Brand positioning

- Key messages

- Communications

- Brand audit

- Use DATA to target the audience

- Create a compelling and accurate descriptions

2) Create a business page for Linkedin

- About - Written purposely for Wacky Willys professional page

- Banner + Message

- Display Picture

- Posts

3) Create an Instagram theme for Wacky Willys

- Bio

- Highlights

- Posts

- Color palette - Mock up webpage

- Photoshop + Express Adobe for compelling visual storytelling.

Our ideal candidate/s are imaginative innovative marketing student/s who are writing and branding enthusiasts. Students/s should be able to develop engaging content to inspire, attract and retain customers. For this position, it’s also essential to be cool with the Cannabis Culture and up-to-date with new technologies, apps and marketing trends.

If you are excited about the opportunity to create and publish professional content across various social platforms for the legalized Cannabis Industry, we would be so happy to have you join our Wacky Team.

Deliverables
No deliverables exist for this project.
Mentorship

Full access to our team: Director of Sales/Product Development and our Social Media Influencer and Content Manager.

About the company

Company
Victoria, British Columbia, Canada
2 - 10 employees
Sales, Manufacturing, Consumer goods & services, Hospital, health, wellness & medical, Retail

Wacky Willys proudly supplies individuals, licensed producers and re-sellers with their original Wacky Bags all mesh bubble bag filtration systems and the Boomers brand of stainless steel commercial extraction equipment and vessels, screen sifting systems, as well as industrial grinders, freeze dryers and presses.

Wacky Willys specializes in the design and distribution of world-renowned botanical extraction and filtration systems for cannabis and hemp. We work to elevate the quality and speed of solventless extraction processes. Our highly efficient medical grade equipment and systems make it possible to extract, filter and activate terpenes and cannabinoids without damaging the plants cellular structure, loosing potency or compromising yield.

Willy's ground breaking advancements in solventless extraction are never before seen in the industry. We are actively pursuing new emerging markets in Canada, the US and internationally via licensed producers, whole distributors and e-commerce.