Background

Calgary Photos has been providing real estate photography, videography and measurement services to real estate agents in Calgary and surrounding areas since 2009. We have been using Google Classroom and videos to provide training to our staff throughout the years and since the start of the pandemic, we have shifted to see the potential in selling our lessons online to the general public.

The primary focus for the student will be:

• Content Writing - Many of our existing lessons were created for internal staff so the content is not scripted or edited. A content writer will be required to repurpose our existing lessons and to rewrite the content so it is clearer and easier to understand for the general public.
• Content Creation - Using some of our short videos and tips and tricks videos - we would like to create a YouTube channel to help drive traffic to our online course.
• Social Media - In addition to Youtube content - we will require social media content to help drive traffic to our courses. We would also require social media strategies - both organic and paid.
• Website Development / Design - The course will be hosted using the Teachable platform. However a front facing Website that has effective SEO and a simple to navigate interface will also become important. A team will be required to help design and create this website.
• Video and sound editing - Students will need to take raw video footage and edit to a final product. Students will need to add transitions, text, graphics and motion graphics. Students will also need to edit audio and add sound effects and back ground music as needed. After Effects, Premiere Pro and Audition skills are required.

Our goal is have a complete online course ready along with marketing materials by the end of internship period including:

• Final course videos complete. (All content has been written, 50% of content has been captured, and 10% has been completely edited)
• 20 YouTube ready videos ready for release.
• Social Media schedule and content prepared for next 6 months.
• Social Media paid advertising strategies in place.
  

We will plan to communicate with our virtual intern(s) using these communication tools: Zoom, Slack, Google Drive and Dropbox.

Primary contact: (Rob Moroto, Owner CEO)

Rob Moroto who will be your main contact for the internship has over 20 years of managing small teams and mentoring photographers to achieve their goals. Rob understands that some individuals and teams may need more hands on supervision and direction while others may need a simple check in at times. Rob is committed to providing each individual and team as much support and mentorship as necessary to ensure the success of the project.