Content Creation & Audit

Closed
I Challenge Diabetes
Toronto, Ontario, Canada
Imran Nathani
Operations Manager
(28)
5
Preferred learners
  • Anywhere
  • Academic experience
Categories
Digital marketing
Skills
diabetes mellitus type 1 diabetes social media scheduling marketing auditor's report content creation marketing strategies auditing
Project scope
What is the main goal for this project?

The main goal for the project is to conduct a marketing audit for the I Challenge Diabetes website and social media platforms. Additionally, the project aims to find a scheduling tool for the company and create marketing reels for future event promotion.


This will involve several different steps for the students, including:


- Analyzing the current marketing strategies and content on the I Challenge Diabetes website and social media.


- Researching and selecting a reasonable scheduling tool that fits the company's needs and budget.


- Developing marketing reels for future event promotion, ensuring they are engaging and inspiring for the type 1 diabetes community.


What tasks will learners need to complete to achieve the project goal?

By the end of the project, students should complete the following list of activities:


- A comprehensive marketing audit report with recommendations for improvements.


- A selected scheduling tool that is reasonable and fits the company's requirements.


- Marketing reels for future event promotion that are engaging and empowering for the type 1 diabetes community.



Final deliverables:


- Marketing audit report with actionable recommendations.


- Selected scheduling tool with a brief explanation of its features and benefits.


- Marketing reels for future event promotion.


Supported causes
Good health and well-being
About the company

ICD is the charity that focuses on delivering the most engaging, inspiring, and empowering opportunities to the type 1 community.

We do not shy away from the tough questions. Together amongst peers, we build the skills and courage to face whatever obstacles come our way. We practice them together, leveraging our combined strengths.

Each individual may have a different starting point and we meet there to create and celebrate goals together. Life with diabetes demands a lot of us, but the resulting strength gained can expand our horizons.