The Boiler Room Online sales booster
Project scope
Categories
Market research Sales strategy Marketing strategySkills
social media marketing digital marketing marketing research marketing strategy data analysisThrough this project students will be expected to review our current website and social media channels. Complete research to define the size of the Canadian market interested in our product offering. Compare our offerings to our competitors.
The goal is to receive a review of our current website and social media channels and related research. Provide a detailed digital marketing plan that will increase online sales of The Boiler Room.
About the company
The Boiler Room, located inside Joyride 150 Indoor Bike Park has one of Canada's largest selection of BMX bikes, parts and accessories as well as lifestyle clothing to match the BMX scene. Joyride 150 was the first of its kind in Canada and is still the largest indoor bike park at 102,000 square feet. Our park was started 9 years ago and attracts over 55,000 annual riders from around the world. The Boiler Room was created to fill a need for the latest, best and one of the largest selections of BMX goods.Joyride 150 Indoor Bike ParkThe Boiler Room@shoptheboilerroom@joyride150